If you notice, in recent years the weather changed dramatically and often erratic, triggered by the existence of global warming. We often can not distinguish, when the rainy season and dry season. Damage to the ozone layer has led to increased heat from the sun to melt the layer of ice mountains, and resulted in bad weather happens everywhere.
The condition of the earth that was getting worse evocative world community to go green campaign shouting. Loving the environment, that's the message from campaign to go green. This campaign invites all mankind to care about the fate of Earth, the planet we live this. So, what can we do to save the earth who had such problems this severe? Whether by planting a million trees, replace plastic with a bag, or waste recycling plant, we already save the environment?
That's right. However, there are more important than that. In the eyes of two environmental activists from the Rainbow, Moekti Handajani Soejachmoen Syria and Denia Aulia, the most important thing is to create employment-friendly environment, whether in work activities, production processes, as well as the materials used. The effectiveness of energy is also one part of the many criteria that are important in realizing the green go green. "This was a highlight of the company who claim to green," said Moekti This cookie is familiarly called.
Cookies satirical daring company that claims to go green, but obviously its production activities damage the environment. For example, mining, which is certainly damaging to the environment, but said he bravely go green. "As if only to cover the ugliness only. Actually it wrong. We appreciate if they would try to be more environmentally friendly. For example, by digging a nicety of land and get as many of mine, "he said giving an example.
Cookies also noticed, there are companies who claim to go green but seem to make a new business. A shopping center, for example, chose to replace plastic shopping bags made from environmentally friendly materials. However, buyers feel uncomfortable because the bags were sold at a price that is relatively expensive. In terms of usefulness, these bags can actually be used multiple times without having to use plastic again. "Unfortunately the people of Indonesia have not thought that far ahead. Thus, the essence to go green shopping bag to change into the business, "he said.
About the company who claim to go green, Martin Baker, Communications Director of Greenpeace Southeast Asia, said he did not believe it. "We should not believe it to companies that have declared go green. They must prove first, "he said. "Companies have to pay the pollution it generates. They pay to clean up the river, for example. If the company does not want to pay the pollution, Indonesian people will suffer, "Martin said bluntly.
Many companies even this country which makes the program go green with tree planting. According to Martin, planting trees does not mean that has run the program go green. "There are areas that used to be forest and then extracted. Although in the same place again planted trees, it does not mean it will green back ground. That's a big lie, "he said," only reason pembabat forest companies to cover their behavior. "For Martin, environmentally friendly behavior can be done with no cutting of trees for industrial purposes.
Martin argues, there are actually more effective ways to build environmentally friendly culture in an organization or company. "I think an effective way for companies is to enter into a commitment to environmentally friendly business strategies," says Martin commented. He considered, a division of human resources (HR) have an important role for planning strategy firms oriented business environment.
Martin pointed out, HR can enter criteria for environmentally friendly behavior and energy efficient in its business strategy. "I think the behavior that is more environmentally friendly and energy efficient electric energy or water well, the company will be more efficient in operation and may return on investment it would be better," he predicts.
When speaking of energy, according to Cookie, we must be observant to see the company's resources come from anywhere. "For example, when PLN was forced to generate electricity on a large scale, we can explore the efficiency of its use. If people use it more economical, then with such a big production could be used by more people. Moreover, if the large organizations that do efficiency, means that there are many people who can enjoy its benefits, "said Cookie.
Admittedly, the definition of go green so far not standardized. By turning off the water or lights when not in use, be one example that the company was doing to go green. Thus, companies can reduce electricity costs. For large programs such as planting trees, Kuki admit, it was good. However, like Martin, he doubted its effectiveness. Why?
"It's better if after the planting of trees along with care of the trees and there is no guarantee that the tree continues to be treated. The planting of trees can also be connected with the company's CSR program. For example, by forming a community. There is also what makes him as part of a key performance indicator (KPI). So, a lot of action that can be done, "he said.
In terms of human resources, Kuki rate, has not been heard there are companies that include criteria for "green" in the recruitment process. However, he continued, they can train these habits when the employee has been recruited and are in the company. Little by little, but if done in a sustainable and consistent, would have yielded good results in the future. Congratulations to live a care about the environment. Let's go green!
Coverage: Rina Holy Hand and Sella Panduarsa Gareta
The condition of the earth that was getting worse evocative world community to go green campaign shouting. Loving the environment, that's the message from campaign to go green. This campaign invites all mankind to care about the fate of Earth, the planet we live this. So, what can we do to save the earth who had such problems this severe? Whether by planting a million trees, replace plastic with a bag, or waste recycling plant, we already save the environment?
That's right. However, there are more important than that. In the eyes of two environmental activists from the Rainbow, Moekti Handajani Soejachmoen Syria and Denia Aulia, the most important thing is to create employment-friendly environment, whether in work activities, production processes, as well as the materials used. The effectiveness of energy is also one part of the many criteria that are important in realizing the green go green. "This was a highlight of the company who claim to green," said Moekti This cookie is familiarly called.
Cookies satirical daring company that claims to go green, but obviously its production activities damage the environment. For example, mining, which is certainly damaging to the environment, but said he bravely go green. "As if only to cover the ugliness only. Actually it wrong. We appreciate if they would try to be more environmentally friendly. For example, by digging a nicety of land and get as many of mine, "he said giving an example.
Cookies also noticed, there are companies who claim to go green but seem to make a new business. A shopping center, for example, chose to replace plastic shopping bags made from environmentally friendly materials. However, buyers feel uncomfortable because the bags were sold at a price that is relatively expensive. In terms of usefulness, these bags can actually be used multiple times without having to use plastic again. "Unfortunately the people of Indonesia have not thought that far ahead. Thus, the essence to go green shopping bag to change into the business, "he said.
About the company who claim to go green, Martin Baker, Communications Director of Greenpeace Southeast Asia, said he did not believe it. "We should not believe it to companies that have declared go green. They must prove first, "he said. "Companies have to pay the pollution it generates. They pay to clean up the river, for example. If the company does not want to pay the pollution, Indonesian people will suffer, "Martin said bluntly.
Many companies even this country which makes the program go green with tree planting. According to Martin, planting trees does not mean that has run the program go green. "There are areas that used to be forest and then extracted. Although in the same place again planted trees, it does not mean it will green back ground. That's a big lie, "he said," only reason pembabat forest companies to cover their behavior. "For Martin, environmentally friendly behavior can be done with no cutting of trees for industrial purposes.
Martin argues, there are actually more effective ways to build environmentally friendly culture in an organization or company. "I think an effective way for companies is to enter into a commitment to environmentally friendly business strategies," says Martin commented. He considered, a division of human resources (HR) have an important role for planning strategy firms oriented business environment.
Martin pointed out, HR can enter criteria for environmentally friendly behavior and energy efficient in its business strategy. "I think the behavior that is more environmentally friendly and energy efficient electric energy or water well, the company will be more efficient in operation and may return on investment it would be better," he predicts.
When speaking of energy, according to Cookie, we must be observant to see the company's resources come from anywhere. "For example, when PLN was forced to generate electricity on a large scale, we can explore the efficiency of its use. If people use it more economical, then with such a big production could be used by more people. Moreover, if the large organizations that do efficiency, means that there are many people who can enjoy its benefits, "said Cookie.
Admittedly, the definition of go green so far not standardized. By turning off the water or lights when not in use, be one example that the company was doing to go green. Thus, companies can reduce electricity costs. For large programs such as planting trees, Kuki admit, it was good. However, like Martin, he doubted its effectiveness. Why?
"It's better if after the planting of trees along with care of the trees and there is no guarantee that the tree continues to be treated. The planting of trees can also be connected with the company's CSR program. For example, by forming a community. There is also what makes him as part of a key performance indicator (KPI). So, a lot of action that can be done, "he said.
In terms of human resources, Kuki rate, has not been heard there are companies that include criteria for "green" in the recruitment process. However, he continued, they can train these habits when the employee has been recruited and are in the company. Little by little, but if done in a sustainable and consistent, would have yielded good results in the future. Congratulations to live a care about the environment. Let's go green!
Coverage: Rina Holy Hand and Sella Panduarsa Gareta
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